We
are hiring Mobile Campaign Marketing Associate for an online gaming platform
provider and also developing mobile applications in social and gaming domain.
The hiring company is young but already been SEA industry lead. It is based in
Singapore and has many overseas branch offices.
Job
Description
Conceptualize and define
marketing strategy/plan for mobile games, including marketing positioning
and messaging for collateral. Establish and drive increased brand
recognition through effective marketing communications.
Display good understanding of
various online/offline channels and their levers – know what and when to
adjust.
Overall budget management.
Identify and work closely with
3rd party agencies when required, such as offline events.
Includes managing resources and performance from agencies.
Continuously develop additional
marketing channels to drive game installs.
Coordinate across multiple stakeholders
to ensure smooth execution of campaign, including game operations, design,
development, online marketing and local marketing teams.
Review and analyse key metrics on
a regular basis.
Job
Requirements
Bachelor’s Degree from
recognized university – preferably with background in Communications/Marketing.
1-2 years’ working experience
in digital/campaign marketing. Solid understanding of various marketing
channels and their levers.
Ability to thrive in fast-paced
environment.
Blend of creative intelligence
and analytical ability.
Strong logical thinking and
problem solving skills.
Travelling might be required.
Previous experience in gaming
or online marketing will be a bonus.
Good communication and project
management skills. Strong coordination skills.
Candidates
who are interested in send your CV in word format to Jeremy Hu through jeremy.hu@experis.com.sg
